Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab's cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.**Senior Copywriter (Indonesia)**Maker Lab supports clients across technology, entertainment, financial services and the payments industry. We are looking for a dynamic individual to join an exciting project we've embarked on with our client, a leading entertainment brand.As a Senior Copywriter, you will ideate, craft and pen dazzling and capturing copy to reach and ideally move, engage and nurture a diverse group of audiences in the Indonesian market, bringing the client's brand to life while striving to build brand love, and a sense of community.You are a storyteller and a story maker using different mediums and will be a fierce guardian and brand custodian through our tone of voice and when representing the client's one.- **_Please share with us your portfolio to be considered for the role._**Role:- You will be responsible for creating copy and interpreting briefs, from research and ideation to the final expression.- You are also expected to also flex your copywriting expertise to support digital marketing initiatives and brand campaign efforts across functions.- You will be a key pillar within a content team and is comfortable with leading brainstorms for original creative campaigns with your partner-in-crime from the art and marketing department.- You will be a vocal advocate for the newest and boldest trends in copywriting and creativity; and will be tasked to share experiences and learnings to stimulate collective growth.- Plan and pen always-on digital/social media editorial content in line with existing content strategy for the existing and upcoming social channels and other marketing mediums- Localise and nuance global/regional campaigns through copy for increased local relevance.- Partner with designers to produce visuals that are social-by-design.- Ideate creative campaigns and executions for heat moments and product launches.- Proactive finessing and optimisation of copy to improve social content performance.- Lead internal sharing on creativity, copywriting and social content best practices; and champion creative excellence.- Coordinate communication across a range of regional stakeholders in a matrix organisation.You:- 8+ years of copywriting experience, with prior experience and a proven track record for top brands, preferably with a mix of in-house and agency creative production experience- Passionate about all things content marketing, content creation, social and creative- Ability to work autonomously with a self-starter attitude in a start-up-like environment.- Strong project management skills, and ability to work on multiple projects simultaneously in a dynamic and constantly evolving matrix organisation.- Exceptional verbal and written English communications and presentation skills and, ideally, fluent in Bahasa Indonesia to support local projects.
