Product Marketing Specialist - Accounting

Mekari is Indonesia's no. 1 Software-as-a-Service (SaaS) company. Our mission is to empower businesses and professionals to progress effortlessly. Our products (Talenta, Jurnal, KlikPajak, & Qontak) have been used by tens of thousands of businesses in Indonesia.To reach millions, we need more people like you: entrepreneurs, builders, owners inside the company who are eager to grow at scale. Join us to empower more businesses with technology.This role will be the strategic arm of the company that will bring the product to market and drive its adoption. You will directly report to the VP of Brand & Marketing and work closely with the PR & Brand Manager.**- Establish deep expertise in uncovering customer needs, understanding market context/competition, support formulation of positioning strategy, and developing differentiated messaging/creative assets- Showcase products by translating product knowledge into high-impact messaging and programs that clearly communicate their value- Support planning and executing go-to-market programs that drive product uptake and adoption.- Work closely with the Sales and Marketing operations team for segmentation, scoring, attribution, and other operational elements to run effective, relevant, and well-targeted campaigns**Preferred Qualifications**:- 3+ years of experience in a cross-functional marketing- Understand the business landscape of digital products for B2B- Experience in market research, messaging, positioning, creative development, and campaign execution- Have product marketing experience ideally within SaaS sales or go-to-market- An ability to articulate compelling propositions in clear language and collateral- Experience developing and executing marketing strategy successfully while collaborating cross-functionally and building consensus, with effective project management expertise.- Demonstrated problem-solving and analytical capabilities, with the ability to develop solutions for challenging, undefined problems.- Passion for working with technology products and solving consumer needs.**What You Will Get**:- Competitive salary + daily allowance- Private health insurance (outpatient, inpatient, maternity, dental)- Allowance for sports activities and glasses/contact lenses- Strategic office location, accessible by MRT- Flexible working hours and remote work culture- Notebook Ownership Program- Friendly and dynamic work environment- Opportunity to take part in growing Indonesia's no. 1 SaaS companyWe wish you the best. Have a great day