Description
Position at GroupM
Overview of job :
In this role, you will be responsible to lead the social practice and strategic excellence for GroupM Services and across GroupM Agencies, by working across a range of diverse, well-known brands and business portfolios.
Reporting of the role
This role reports to the Biddable Lead of GroupM Services
3 Best things about the job:
Lead the Social practice and drive the strategic direction and excellence for GroupM Services and across GroupM Agencies Provide stewardship advisory on all Paid Social matters across GroupM Services teams, GroupM Agencies and other divisions Play a lead role in building and integrating social efforts
GroupM Services Responsibilities:
The GroupM Services team adopt a collaborative and customer-centric approach in delivering high-value and innovative solutions for our Agencies and Agencies clients, including the activation and execution of dynamic media campaigns.
The following are the responsibilities of the GroupM Services Social Buying team and the varying degree of complexity is subject to individual job level:
Ensure understanding of all GroupM Agencies brand portfolio, deliverables and campaign KPIs. Be an expert across media behaviours and how the target audience interacts with social touchpoints (i.e. Google, Facebook, LinkedIn, Twitter) and any cross-channel delivery Ensure team understanding and compliance with finance process (including end of campaign reconciliation) GroupM policies and procedures Lead cross-functional collaboration by demonstrating openness to new ideas and interest in learning from colleagues with different expertise Develop and document a thorough understanding of competitor Agencys social planning Ad execution models, to make GroupM Agencies gain the edge at pitches Incentivize knowledge share, continuous learning of Social trends, new technologies and advocate best practices across teams
What will be your role?
Plan Development and Maintenance
Formulate Paid Social strategies for campaigns, ensuring that recommendations and decisions are consistent, imaginative and deliver results (including construction of media schedule) for all GroupM Agency Planners Oversee Social teams outputs to ensure high quality Synthesize information and build our capacity including capabilities in partnership marketing. Provide actionable insights during mid and post campaign reports to improve in-flight optimizations and future campaign brief recommendations. Assume a lead role in building and integrating social efforts, ensuring tight alignment with the business strategy. Investigate all new opportunities from a broad perspective to determine opportunities to expand our advisory offering . Establish clear goals and timelines across the Social Buying team and provide collective and individual support to achieve optimal results. Provide stewardship advising on all Paid Social matters across GroupM Services teams, GroupM Agencies and other divisions
Proactively identify opportunities to improve process and operations and enhance clients campaigns
Any other project or tasks as assigned from time to time
What we are looking for from you:
Strong analytical, problem solving, creative thinking and time management skills Ability to build and maintain a productive collaboration across teams and external stakeholders Persuasive and effective communicator Ongoing interest in digital marketing, industry trends, best practices and emerging technologies
Role Requirements:
6 + years of relevant Paid Social experience or related media planning experience Track record of building winning teams and client case studies Fortune 100 client facing strategic experience preferred Ability to think strategically and drive solid results to grow the business Exhibit passion through appropriate participation in team, Agency, and industry initiatives Able to manage competing priorities in a fast-changing environment Leadership skills demonstrated as an ability to anticipate and remove barriers to productivity, drive teams towards clear goals, take effective decisions and challenge the status quo. Strive for excellence demonstrated by setting high standards for yourself and others, holding teams accountable, focusing on continuous optimization while mitigating risks.
More About GroupM Indonesia:
With a population of 260 million, Indonesia is one of the fastest growing and most dynamic markets in the world. Its increasing consumer disposable income has meant that Indonesia is now firmly on the radar for MNCs seeking to invest in emerging markets.
Whilst the Indonesian media landscape is still dominated by terrestrial TV with 65% of all advertising spend, digital media is now poised to go through a period of exponential growth. There are around 170 million internet users in Indonesia and more than 70% of them are accessing the web via mobile. The opportunity to transform a media landscape on such a scale is unprecedented in the APAC region.
We're looking for creative and diligent people to join us on this exciting journey of transformation. We're ready create impactful solutions for media challenges, shaping the next era of media with our diverse and passionate team.
