Digital Business Ads (Freelance)

This is an exciting opportunity to join Zalora's Digital Business Ads team. You need to work collaboratively across marketing channels, as well as with other departments to understand marketing processes.**Responsibilities**:- Willing to learn Zalora in-app ads platform- Plan, create and manage Zalora advertising in-app campaigns.- Calculate the budget for the campaign- Choosing the right keywords- Setup campaigns, based on category, gender and SKU- Request desired creative- Optimization campaign performance- Maintaining budget and traffic- Create monthly report- Monitor, review and constantly optimize campaigns towards ROAS and all leading metrics.- Regularly review campaign performance and providing insight into actionable action**Requirements**:- Have your own device.- Diploma/Degree in Marketing or related field.- Minimum 2+ years of experience in paid ads.- Having experience in e-commerce in-app ads and collaborative ads (CPAS) is preferred.- Strong data-driven decision-making skills, with demonstrated ability to deep- dive into campaign data, metrics and translate insights into opportunities.- Strong organizational skills: able to manage multiple projects simultaneously and strong attention to detail.- Excellent communication- Results-oriented- Proficient in providing reports using Microsoft Excel and Google Sheets- Highly motivated, self-driven, resourceful, energetic individual.- Excellent in spoken and written English.**The ZALORA Story**ZALORA is Asia's leading online fashion, beauty and lifestyle destination, part of Global Fashion Group. As one of the region's pioneer large scale e-commerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and in Taiwan, enjoying over 50 million visits per month.NJ6OfBNAVG