Whatsapp Automation Specialist

Your main responsibility is to build and manage automated messaging scripts and user behavior segmentation logic on WhatsApp.
This role requires a strong command of automation tools and a good understanding of user psychology to ensure that traffic from content is converted into prospects who respond, show interest, and proceed to consultation.
You will also serve as a key link in the content ? ads ? consultation cycle, working closely with the content and advertising teams to develop effective handling and retargeting strategies for prospects.
Job Description : WhatsApp Script Configuration & Bot Flow Design Develop and execute messaging scripts including greetings, FAQs, CTAs, and configure multi-branch bot responses.
Design specific conversation flows for each user entry point (ads, content, campaigns, etc.).
Optimize tone, message order, and key CTAs to encourage higher user engagement.
Build a user labeling system (cold / warm / hot; consulted / not yet; directed / closed).
Customize follow-up paths based on behavioral data such as clicks, replies, or drop-offs.
Collaborate with the ads team to develop a lead scoring system based on prospect behavior and quality.
Cross-Team Collaboration & Closed Feedback Loop Provide insights to the content team on common questions, user sentiment, and trending topics.
Coordinate the auto-to-manual transition flow with the CS team to ensure smooth handover from bot to agent.
Regularly review script performance: response rates, drop-off points, and manual intervention needs.
Job Qualifications : Bachelor's degree in any major.
At least 2-3 years of experience in a related field.
Understands user anxiety and knows how to engage with empathy.
Able to design efficient and personalized multi-branch response flows.
Knows how to guide users from "just chatting" to "ready for consultation." Capable of operating WhatsApp CRM tools with structured technical execution.
Are you ready to be the Samiritans?
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Additional Information Seniority level: Mid-Senior level Employment type: Full-time Job function: Customer Service #J-18808-Ljbffr