Job Description:
Conduct SEO research to understand search trends, organic traffic opportunities, and gaps in our customers’ search experience for ideation of new content & SEO Method Prioritize SEO initiatives based on strategic importance to the business and impact Reviewing and analyzing websites for areas that can be improved and optimized Monitor and report on SEO performance and prepare detailed strategy reports Identifying powerful keywords to drive the most valuable traffic Filling websites and other content with effective keywords Advise our editorial team on how to write effective SEO content for blogs, websites and social media accounts. Developing link building strategies and execute them with support Analyzing keywords and SEO techniques used by competitors Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines Compiling and presenting SEO guidelines Write asset optimization requirements for web development to execute Minimum Qualifications:
We’re seeking an analytical, creative, and insightful SEO Specialist to grow traffic through organic search. The ideal candidate constantly seeks to hone their craft of SEO, stays up-to- date on industry trends, and is endlessly curious about customer behaviors. The SEO Specialist will partner with cross-functional teams and provide clear guidance on content and page-level optimizations. Content ideation, distribution strategy and execution are key aspects of this role. A successful candidate will develop strong relationships with content teams and embed in content workflows as an SEO subject matter expert.
Prior experience in content marketing, content growth and SEO Working knowledge of search engine optimization practices Outstanding ability to think creatively, strategically, and identify and resolve problems. Excellent verbal and written communication skills in both Bahasa and English Ability to work within a team and independently Very familiar with working with Google analytics and other tracking tools (Google Search Console, Google Keyword Planner, Ahref, Moz, etc.) Experience with website optimization tools Strong organizational, time management, and analytical skills Experience coordinating SEO initiatives in a complex, international organization