Senior Manager, Marketing

Job Description

The Senior Marketing Manager is responsible for overseeing and managing all aspects of the Marketing team, whilst supporting the Head of Marketing / Head of Commercial in driving the business.
**Responsibilities**:
**Marketing**:

- Drive Route Performance to meet the target numbers of Load Factor and Revenue for designated routes
- E-Commerce experience - Drive & Adapt to the Change of AirAsia from an airline into an e-commerce marketplace / Ability to work with various Lines-of-Businesses.
- Responsible for the Marketing Planning and drive/ interact with Sales and Distribution, Branding, Creative, Public Relations/ Communications, Regional / Group teams to achieve company's commercial goals
- Project manage campaigns and drive total communication
- Manage overall budget & spends, aligning investment decisions with business priorities & goals
- Perform Management & Leadership of marketing team
- Cultivate/maintain good relationship within Airline and AirAsia's Line-of Businesses, as well as external parties

**Requirements**:

- Minimum 5 to 8 years experience preferably in E-commerce marketing/ FMCG
- Proven track record in e-commerce product marketing or digital marketing
- Self-motivated, good logical thinking and analytical strength in dealing with new exposure
- Ability to analyze data, identify trends and develop action plans
- Strong command in English - written and verbal
- Strong negotiation skills and ability to influence upward, downward and laterally across the organisation and geographic boundaries
- Agile, self-motivated, well organised and energetic in driving change management
- Ability to think strategically, demonstrate ability to manage multiple projects in a fast-paced and rapidly changing environment
- Frequent travelling is required

**We are all different**:

- one talent to another - that is how we rely on our differences.
At AirAsia, you will be treated fairly and given all chances to be your best.
We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.