Integrated Marketing Communication

**Job Details**:
**Employment Type**:
Permanent

**Work Location**:
KoinWorks - PT Sejahtera Lunaria Annua

**Salary Range**:

- Not published_

**Benefits**:
**Responsibilities**:
**Tasks and responsibilities**:

- Lead the Go-to-Market strategy and Product level Campaign in order to achieve goal metrics
- Responsible for conducting market research and feedback session to improve product roadmap, including pricing, product bundling, user guide, tutorials, and product messaging
- Creating the right product language and selling strategy before it is launched to the market
- Work closely with product team in conducting business meeting and setting goals - Lead any operational day-to-day team that is related to the product in order to do product launch, BAU and product improvement
- Review day-to-day metrics to decide future optimization
- Plan and responsible for product level budget and campaign
- You will be a team player that lead the sub-squad alongside Product Managers, Tech and Marketing

**Requirements**:
**Mandatory Requirement**:

- GTM
- Fluent with data
- Marketing
- Customer journey
- User conversions and feature adoption
- Pre rev exp as strategy/growth/product marketing