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Ecommerce & Digital Manager

Ecommerce & Digital Manager
Company:

Courtyard Bali Nusa Dua Resort


Place:

Bali


Job Function:

Sales

Details of the offer

With more than 330 managed locations in more than 20 countries Courtyard by Marriott offers a refreshing environment that helps guests stay connected and balanced. Working at Courtyard, you'll ensure guests have a smooth, productive stay that meets their personal and business needs. Find Your World™ at Courtyard by Marriott.

- Works with MDS / Emerge in improving search engine optimization.

- Ensures property information is displayed correctly and effectively on Marriott.com, Marriottse.com, properties.com & Expedia, Agoda, Booking.com, Wotif, Last Minute Travel.com, Travelocity, The Neat Group, Sit 59 ,Priceline.com and others.

- Develops landing pages and jump pages as needed for promotions with the different market segments to aid in one-click bookings for local accounts/partners, groups and marketing campaigns.

- Identifies alternate search engine partnerships (Paid inclusion programs) (i.e., Inkomi, Ask Jeeves, Alta Vista, Mama and Lyco's).

- Manages Marriott-sourced e-commerce opportunities (e.g., Marriott Rewards e-mails, individual property e-mails, promotional listings on Marriottrewards.com).

- Extends existing property promotions through targeted e-channels.

- Interacts with corporate e-commerce, strategic alliances and other corporate departments to ensure leadership of the properties in any e-marketing opportunities.

- Researches e-commerce opportunities for all market segments: business transient, leisure, group catering and food and beverage.

- Investigates placement in: Yellowpages.com, Superpages.com, Yahoo.com, Yellow pages, AOL yellow pages, Switchboard.com, Realpages.com, BellSouth, Citysearch.com and others.

- Coordinates the participation in free (or minimal cost) attraction websites.

- Uncovers solicitation opportunities for managers in each market.

- Participates in weekly Revenue Management strategy meetings.

- Daily checking for rate and inventory disparity

- Interacts with superior, revenue and reservation to ensure ecommerce implementation in line with operations

- Research marketing intelligence and promotions offered by competitors

- Load promotions, rates and inventories on all OTA

- Working collaboratively with Cluster Ecommerce Manager and Account Manager of MDS to manage SEO

- Submitting optimization form through Efast

- Updating metadata through Efast

- Submitting deals through Brandworks and Tripadvisor offers

- Managing content across online channels ; HWS, OTA, Metadata, Review Site and social media

- Managing social media post on daily basis and develop the strategy to increase the engagement.

- Ensuring UNAP consistency to support organic search optimization

- Managing PLUS platform, Travelads, and paid search through Efast

- Pulling reports and sending with critique to GM, DOSM and Cluster ecommerce manager

- Defining needs period and running Retargeting Campaign with assistance of Cluster Ecommerce Manager

- Merchandising offers on all online channels

- Updating eAction plan

- Working closely with Revenue Manager to define market and offer competitive rates

- Working closely with PR Manager to showcase outlets on marketing platform and apps

Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.


Source: Bebee2

Job Function:

Requirements

Ecommerce & Digital Manager
Company:

Courtyard Bali Nusa Dua Resort


Place:

Bali


Job Function:

Sales

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