Digital Marketing Specialist

**Requirements**- At least 3-years of experience in the Digital Marketing or related fields.- In-depth understanding of digital marketing channels and strategies, including social media, content marketing, search engine optimization (SEO), search engine marketing (SEM), online advertising etc.- Proficiency in using platforms like Meta, TikTok, and Google for executing, managing, and optimizing marketing campaigns.- Strong analytical and strategic thinking skills, with a proven track record of utilizing data-driven insights to optimize campaign performance and achieve business objectives.- Solid experience in A/B testing, campaign and creative optimization, and collaborative working with creative teams to develop impactful marketing materials.- Experienced on set up marketing technology implementation such as events tracker, pixel implementation & Google Tag Manager.- Proficiency in using analytics tools such as Google Analytics.- Able to think creatively and come up with innovative ideas for marketing campaigns.- Preparing daily, weekly and monthly reports for marketing performance.- Having experience in retail is a plus.- Willing to be placed in Grand Galaxy, Bekasi.- Preferably domiciled in Bekasi or surrounding areas.- Available to WFO.**Responsibilities**- Organize and supervise the implementation of digital marketing campaigns, including optimize and maintenance of company website (SEO, Google Ads), e-Commerce and managing on social media account and other platforms.- Develop a comprehensive digital marketing strategy for all brands, including campaign planning, audience segmentation, and clear goal setting.- Develop a detailed campaign implementation plan, including budget and resource allocation.- Generate sales qualified leads through all digital marketing platform.- Periodically analyze the performance of digital marketing campaigns and use data to optimize results.- Carry out strict monitoring of the ROI (return on investment) of the campaign.- Establish collaboration with external parties or brand to support digital marketing strategy.- Ensure the brand message is consistent across all digital marketing channels.- Produce and supervise ads for digital marketing platform.- Report campaign results, trends, marketing developments, and sales target achievement regularly to management.**Job Type**: Contract**Salary**: Rp5,500,000 - Rp7,000,000 per month**Experience**:- Digital Marketing Specialist: 2 years (required)- Campaign Optimization: 1 year (required)Ability to Commute:- Bekasi (required)