Digital Marketing Specialist

An exciting Digital Marketing Specialist job has become available at a leader in the financial services industry based in Jakarta.
About the Digital Marketing Specialist Role:
In this business critical role you will be responsible for defining the digital marketing strategy. As a Digital Marketing Specialist, you should also be results-driven and help the company to achieve business goals. Based in Jakarta, this is a great opportunity to join the marketing team of a leading financial start up.
Key Responsibilities:
Monitor and optimise paid ads channel (Google Adwords - App Campaign, Search Campaign, Display Campaign) performance to reach optimum scale and cost
Perform campaign set-up, implementation and execution (including tracking implementation for reporting and optimisation of campaign purposes)
Perform optimisation through testing and experimentation of Ad Asset - ad text copy, ad images, etc.
Analyse campaign performance and providing optimisation recommendations
Budget management including assistance in allocation of daily-monthly-yearly budget in relations with ads performance goal and target
Coordinate with any related functions for paid ads activity (technology, creative business, etc.

To succeed in this role, you must have three to five years of experience in a relevant field, ideally from a fintech start-up.
Key Requirements:
Understanding of mobile app marketing ecosystem
High analytical skills and data-driven thinking
Understand supporting paid ads tools for mobile app and website such as Firebase, Google Analytics, Google Play Console, Google Search Console, etc.
Google Ads Certification is an advantage
Good communication skills (both verbal and written) and a team player
Willingness to join a company with great challenge from rapid growth, huge impact to the society, commitment to a sustainable business, while also with a fun working environment

This local large company has an outstanding reputation in financial services industry and great value is placed on training and development. The work environment is full of creativity, innovation, freedom, and opportunities which make it an excellent place to grow your career in Indonesia.
If you are driven, determined and want to take the next step in your career, this Digital Marketing Specialist is the role for you.
Apply today to discuss this new opportunity.