Campaign Strategy And Planning

**Job Details**:
**Employment Type**:
Permanent

**Work Location**:
KoinWorks - PT Sejahtera Lunaria Annua

**Salary Range**:

- Not published_

**Benefits**:

- 15 days annual leave
- Medical Insurance & BPJS
- Annual Performance Bonus
- Annual Salary Increment
- Counselling

**Responsibilities**:

- Planning CRM campaign and developing effective strategies to optimize CRM performance in all channel
- Analyze user behavior and develop customer segmentation to be targeted in order to deliver relevant campaign with a vision to grow customer retention and lifetime value
- Work collaboratively with different stakeholders to identify business problems and initiate improvement through CRM perspective to ensure business objectives are achieve
- Driving campaign initiatives and continuously optimize campaign performance, as well as conducting testing in multi-channel with a view of maximize AUM
- Overseeing campaign execution and measure the result
- Shaping marketing campaign promotions and formulating strategic planning to drive maximum ROI
- Provide strategic guidance to relevant departments regarding campaign promotions and ensure all campaign are delivered smoothly

**Requirements**:
**Requirements**:
1.
Familiar with marketing automation tools (Clevertap, Braze, moengage, etc.)
2.
Have experience in managing multi-channel CRM at least 1 year

3.
Good analytical skills and have problem solving abilities

4.
Exceptional project management skills

5.
Strong communication skills

6.
Have experience in managing an online campaign