Set up brand activation plan for specific target market
- Build relation and engage with association that benefit with the shipper and acquisition
- Create campaign and promotion to retain existing shipper and attract new shipper
- Engage with third party to leverage potential leads
- Support sales team in terms of marketing kit, collateral and its KPI
**Requirements**:
- Proven experience as marketing specialist or similar role
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.)
and market research methods
- Demonstrable experience in marketing data analytics and tools
- Knowledge of HTML, CSS and web development tools (e.g.
Dreamweaver) desired
- Well-organized and detail oriented
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- BSc/BA in marketing, communications or equivalent
